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Get to Know Hanro

New to secrets from your sister… is Hanro.

Hanro is an international luxury lingerie brand from Switzerland that specializes in high quality, basics and underwear in iconic designs. Hanro has been a forerunner in lingerie design and innovation since its inception in 1884. Currenly sfys is carrying their amazing v-neck tank tops:
 
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Hanro customers are highly devoted to the brand because it fulfills a need for everyday basics that go above and beyond. Products are made from only the highest quality materials and are produced in accordance with Swiss quality standards. The look is classic and simple, with fresh lace motifs and embroidered details.
Only high quality natural and synthetic materials are used, including mercerized cotton, silk, wool, cashmere, viscose and microfibers. Hanro, having striven for ‘invisible’ basics long before it became the industry norm, has thus perfected the art of seamless stitching and ultra-flat finishes.

The most unique feature is the use of mercerized cotton. Hand-picked cotton is treated with soda lye and simultaneously stretched, which increases its strength and creates Hanro’s signature sheen. The cotton is colourfast, so the effects of air, water, light and heat will not affect the colour. A low percentage of elastane allows the cotton to better retain its shape and adapt comfortably to body contours. Hanro cotton is allergy-free and heat-resistant.

 

Hanro Fun Facts
 

 

  • The company was started in 1884 by Albert Handschin and Carl Ronus, who were trying to find comfortable lingerie to liberate the female body from corsets.
  • Celebrity clientele include: Nicole Kidman, George Clooney, Daniel Craig, Jennifer Anniston, Oprah Winfrey, Donatella Versace, Charlotte Gainsbourg and Ellen Degeneres
  • The company’s main focus is on natural fibres.
  • Due to the use of natural fibres, each batch of Hanro basics is distinctly different from those that came before.
  • Items are test-worn by the employees who make them and are subject to an array of stringent quality control tests at every stage of production.
  • Hanro produces more than 90% of its collection in its own European facilities in Switzerland and Portugal.
  • Hanro basics are also popular with men.
      Check out the Hanro site, and let us know what you’d love to see in store!
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